“We Wish Them The Very Best”
I can't say I'm completely surprised.
Although it happened a little faster than I thought it would, ABC's
decision to ax the afternoon gabber/eater The Chew was pretty
much a foregone conclusion. The cooking show that replaced the
venerable soap opera All My Children back in 2011 will itself be replaced by an expanded version
of the popular newser Good
Morning America this coming
September. Oh, well. É
vita. (That's Italian for c'est
la vie.)
I've
been up and down about The Chew for
most of its seven season existence. My initial reaction when the show
debuted was “The Chew is
a little hard to swallow.” I went on to say that “after a few
bites I'm honestly trying to like The Chew,
but it's simply got to get better.”
I've
never liked the cutesy name: The Chew was
intended as a play on words to its lead-in talker, The
View. (Somebody at ABC actually
got paid to come up with that one.) And I was none too enamored of
the cast, either. Mario Batali was the undisputed star of the piece
and, frankly, the only reason I tuned in in the first place. Somebody
obviously owed celebrity doctor Mehmet Oz a favor and paid it off by
giving his cute but clueless daughter Daphne a co-hosting gig. Top
Chef alum Carla Hall was flighty
and unfocused, “Iron Chef” Michael Symon proved his mettle to be
more like aluminum (foil?), and “style expert” Clinton Kelly must
have seen the end of his What Not To Wear road
coming and decided to just go along for the ride.
The first few
episodes were nearly unwatchable as the fractious five struggled to
become a cohesive unit. Mario, Michael, and Carla did their best to
draw on their food TV experience in an attempt to make a silk purse
out of a sow's ear, but it was apparent that Mario was phoning it in
and that Michael and Carla were still searching the Yellow Pages for
the number. And, as I observed at the time, “Watching the real food
experts on the set prepare drool-worthy dishes and then watching Ms.
Oz throw a handful of psyllium husks on a bowlful of yogurt was like
watching a gourmet food truck crash into the front of a health food
store.” Of Clinton I said, “With no real food experience and a
personality that vacillates between supercilious and just plain
silly, he adds little to the show, although his tablescape segment on
Day 3 was interesting. Maybe he'll grow on me.”
And he did. So did
Daphne. Carla toned down the shuck and jive a little and although
Michael still “caramelized” everything in sight instead of just
browning it, he developed a great rapport with the other four and
with the audience as well. Mario was Mario right up until the end,
which, of course, is what led to his downfall.
Now,
ABC is denying that Mario's recent fall from grace over his unsavory
behavior and an ongoing NYPD investigation into his sexual
peccadilloes had anything to do with their decision to truncate the
program. They used the “Godfather” defense: “It's just
business.” The fact that The Chew's inevitable
association with the man in the orange Crocs and the precipitous
seventeen percent drop in viewership among the critical 18 – 49
female demographic after his outing plunged ratings back to freshman
season levels when all the disgruntled soap fans were still
organizing protests obviously had
nothing to do with it. They just needed another hour for GMA,
so bye-bye Clinton and company.
Ri-i-i-i-i-ght!
It
didn't matter to me: I stopped watching The Chew the
day Mario was fired. As I said, he was the main reason I watched
anyway. And as I've written elsewhere, even though he was a rotten,
deplorable role model whose superior intelligence was belied by the
fact that he stupidly attached a cinnamon roll recipe to his official
“apology,” he is still an incredibly talented, knowledgeable,
innovative Italian chef who has an intrinsic knack for teaching as
well as for cooking. I learned more from Molto Mario reruns
than I did from almost any culinary class I ever took. Daphne Oz
taking leave of the show last year barely caused a ripple: Mario's
ousting was like a tidal wave. On the one hand, you had fans like me
who lost interest without Mario's presence and influence, while on
the other hand were the #MeToo crowd who abhorred and denounced the
fact that he ever had a presence and influence to begin with. And
smack in the middle was the network, valiantly trying to hold the
pieces together when even the pieces were left in a weird,
directionless limbo. Just a few days prior to the cancellation
announcement, Carla Hall talked about the vacancy left by Batali. She
said that The Chew had no plans to replace him, and that the
remaining hosts had “become closer” since his bombshell
banishment.
For its part, Disney/ABC, speaking in
the voice of Disney/ABC Television president Ben Sherwood, made it
all sound very matter-of-fact and gave it a nice Mickey Mouse spin:
“Over the past six years Good Morning America has solidified
its place as America’s No. 1 morning show. We believe there is
great opportunity for viewers and advertisers in expanding to a third
hour.” At least he was politic enough to put “viewers” before
“advertisers” in the statement. But I think in reality the order
was probably quite the reverse. I mean, there was obviously nothing
left to do with The Chew. And
what did it accomplish, after all? As a talk/food hybrid, it only
broke new ground, running 1,454 episodes over seven seasons while
garnering multiple Emmy noms and winning two of them. But once you
hung a crude and socially unacceptable red-haired, fleece
vest-wearing albatross around its neck, all past bets were off and
the shiny new “great opportunity” was brought to the fore. I can
almost guarantee, however, that nobody at the House of Mouse had the
first thought about a third hour for “ America’s No. 1 morning
show” before a certain Italian chef fell off his high horse and got
dragged through the Spotted Pig-shit.
Sources say it will all go down like
this: Whereas GMA's principal
competitor, NBC's Today, runs
a consecutive four hours, the new GMA move will not
impact the syndicated Live With Kelly & Ryan show,
which follows the first two hours of GMA in most markets. The
aforementioned talker, The View, will stay put following Live.
Because of that scheduling and a noon local newscast in many markets,
the third hour of the revamped GMA will air in The Chew's
old 1 PM -2 PM time slot, some three hours after the morning show’s
second hour. So you'll watch two hours of GMA in
the morning, then watch Kelly Ripa and her co-host de jour and the
ladies of The View for
a couple of hours, then maybe sit through a noon newser, and then
come back for another hour of Good Morning America, which
will actually be airing in the afternoon. Makes sense to me. What are
they going to call it, Good Afternoon America?
The abbreviation would be GAA. I
don't think that will sell. We'll just have to wait and see, I guess.
As The
Chew masticates its last, I'm
sure there will be “great opportunities” ahead for the remaining
embattled co-hosts. Carla and Michael, who both reacted to the news
with thanks to viewers for an “amazing ride” and an “amazing
run,” respectively, might have to fall back on cooking for awhile
until Food Network offers them a vacuous game show of some sort. Ever
the philosopher, Clinton Kelly said, “Huge bummer, but
that’s the TV biz.” Hey, he's still “fabulous,” after all, so
I'm sure something appropriate will come his way. Daphne is off
making Dr. Oz a granddaddy over and over again and Mario has switched
his focus from diners with forks to activists with pitchforks, so
he'll be quite busy for the foreseeable future.
Sherwood added this closing to his
statement, “For seven years The Chew has delighted audiences
by delivering innovative food segments in an entertaining atmosphere.
We applaud and thank Gordon Elliott, Aimee Householder, Michael
Symon, Carla Hall, Clinton Kelly and the entire cast and crew for
their great work and amazing run. And we wish them the very best.”
“Ciao”
to The Chew. It's been
nice knowin' ya.
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